Rifda turns a simple T shirt into a fun creative activity. Kids can color their own designs, wear their artwork with pride, wash the T shirt, and enjoy creating all over again.
Every Rifda T shirt gives kids a new opportunity to create. The washable design means the fun does not end after one use. Color, wash, and start again.
Rifda encourages creativity and hands on play away from screens. A fun activity, a wearable creation, and a unique gift for kids who love to express themselves.
LumiWear turns a T shirt into an interactive glowing canvas. Kids can create their own designs with light, watch them glow in the dark, and enjoy a fun creative experience again and again.
LumiWear brings creativity to life with light. Kids can draw, experiment, and create glowing designs while discovering a completely different way to play.
Give kids a fun activity away from screens. LumiWear combines creativity, play, and wearable fun in one interactive T shirt.
Welcome to Juniors by Farah & Co.
We believe childhood should be filled with creativity,
curiosity, movement and moments that children remember.
Juniors by Farah & Co was created to bring more of
those moments into everyday life.
We believe childhood should be filled with creativity, curiosity, movement and moments that children remember.
Juniors by Farah & Co was created to bring more of those moments into everyday life.
Children are naturally curious. They want to touch, create, explore, experiment and make things their own.
As parents, we wanted to create products that give children something exciting to do with their hands and their imagination.
That idea became Juniors by Farah & Co.
A collection created for children who love to create, discover and play.
Little hands. Big imagination. Endless possibilities.A T-shirt can become a coloring canvas. A glow T-shirt can become an interactive game. A simple activity can become a memory.
We encourage children to express themselves through colors, designs and imagination.
We believe children learn and discover through hands on experiences.
We create products that encourage children to explore what happens next.
We want every product to bring excitement to everyday moments.
Different experiences. One shared purpose — giving little creators something exciting to explore.
Rifda ColorMe Magic Tees turn clothing into
a creative activity.
Children can color their T-shirt, wear their
creation, wash it and start again.
Rifda was created for little artists who love
colors, drawing and making things their own.
LumiWear brings an interactive glow experience
to kids clothing.
With its specially designed glow artwork and
included UV light keychain, children can activate
the glow and discover something exciting every
time they play.
Rifda and LumiWear are different experiences, but they share the same idea.
Juniors by Farah & Co is part of The Farah & Co, a UAE based family business.
We understand the needs of families here because we are part of the same community.
Our products are created with UAE children and families in mind, while our vision reaches beyond the UAE.
From the UAE, for little creators everywhere.
We know that choosing products for children is
about more than how they look.
You want something your child will actually enjoy.
Something that gives them an experience.
Something that feels fun, useful and worth bringing home.
That is why we focus on products that combine
play with creativity and interaction.
We create the product. They make it their own.
Childhood does not need to be complicated.
Sometimes all it takes is a blank canvas, a few colors, a little light and a curious mind.
Juniors by Farah & Co is growing one idea at a time.
Today, our collection includes Rifda and LumiWear.
Tomorrow, we hope to bring even more creative and interactive experiences to children and families.
Because there are always more ideas to explore.
A place for curious minds.
A place to play, create and discover.
